You may know Mignon Fogarty as the Grammar Girl. After all, she’s been giving away free content each and every week for seven years and was lucky enough to get on Oprah. And she’s just getting started. But Mignon is facing a very real reality many authors will ultimately face — how to you keep yourself relevant and top-of-mind for your readers when it’s been over a year since you published a book?
The answer: lots of ways. In this 15-minute-long episode of The Books & Beer Hangout, Mignon covers several ways she keeps her huge audience pool well cared for, like podcasting, blogging, social media updates, and a whole lot more.
Most exciting is her foray into game development, and is looking forward to the release of Grammar Pop on the iPad platform just a few short weeks. If you listen to her describe the process, you’ll probably find it familiar. Turns out publishing a game for tablets isn’t all that much different than publishing a book. Go figure.
So whether you consider yourself an author, a publisher, a marketer or an entrepreneur, Mignon will have something interesting for you to take away. And you’ll probably wonder where she finds the time to get all this stuff done!
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