Nelson de Wittis a 2x winner, 1x loser on Kickstarter. He literally wrote the book on successful Kickstarter campaigns, and he shares his wisdom with us. So before you try and crowd-fund your next creative project, check out the latest edition of The Books & Beer Hangout:
- Why creatives use Kickstarter and not their own credit cards
- How to learn a lot from Kickstarter failures
- Ways to move beyond “friends and family” funding
- The importance of planning for Kickstarter success
- Should you have more or less rewards for your backers?
- What types of incentives get backers most excited
- How authors are at an advantage on Kickstarter
- The importance of storytelling
- When not to start your Kickstarter project
- The power of video in getting your funding
- But why you don’t have to be a filmmaker to create a great video
- What types of creative projects work very well on Kickstarter
- How to leverage Kickstarter to meet your goals beyond kickstarter
- Why you still need to bring the audience to your crowd-funded project
- Before you start your Kickstarter, you should _____
- And the one thing you should never do on Kickstarter is ______
And there was the obligatory drinking of beers. Tonight’s choices: Widmer Pitch Black IPA and a Bad Attitude Two Penny Porter
The Books & Beer Hangout is broadcast live every Thursday night at 6P/9E as a Google+ Hangout on Air and on YouTube Live! Circle ePublish Unum on Google+ to watch live, and to join The Books & Beer Hangover right after the show to chat with hosts and participants live!
Can’t see the video embedded above? Download the video or watch it on YouTube.





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